Digital ads are the new norm for public affairs campaigns. In 2016, more than $1.4 billion was spent on digital ads in federal, state and local elections. That’s a 789% increase from only four years ago. In fact, more money…
The Impact of Brexit Includes Clinical Trials, R&D, Taxes and Litigation. Medical device makers must consider multiple scenarios and alternative strategies as Brexit threatens to impact nearly every critical business factor. Tunheim's team of global business consultants in Minneapolis and…
We’re one week into the New Year, which means you are probably digging out and setting your priorities for 2017. Before any more time goes by... Take a moment and ask yourself, “What are you Rethinking this year?" https://vimeo.com/198365057 Think change…
Whether you operate a large corporation or a single-location store, there’s nothing more important to your organization’s success than managing your business reputation. The quicker you enact a plan to actively develop an appropriate brand image and do the work…
The internet and social media have changed how organizations interact with prospects and customers. Prospects rely on blogs, social channels and their own research to determine potential companies with which to do business, and rely less on trade shows…
Over the past decade, social media channels have grown in popularity and are now used by everyone from individuals to small businesses to large global corporations to get their messages out. Though it took a little longer for B2B organizations…
In the world of media, the zeitgeist has become rampant with a call back to fond memories of the past. The last few months have seen a resurgence in practices and properties that captivate our beloved conception of the past. “Ghostbusters”…
Just seven percent of what you communicate to others is interpreted through the words you speak*. The remaining 93 percent is communicated through non-verbal factors. So, that being the case, please, join me in a moment of personal panic, and…
You might not know it from all the noise (shouting) on the presidential campaign trail, but there are some real issues on the minds of voters. According to a May 2016 Gallup survey, 25 percent of Americans picked the economy…