For the past few years, Spotify has given us the gift that keeps on giving – Wrapped – a curated look at the last year of music, artists and genres that we have listened to and loved. And on Tuesday…
TunheimDecember 2, 2020
The polarization of people here and in many other places continues to create dysfunction or paralysis in both policy-making and in market behavior: how we vote, whether we wear masks, whether we will enter retail spaces, gyms or sporting events…the…
Kathy TunheimDecember 1, 2020
MSPWin has played a leadership role in policy development and advocacy at the state and regional level. Through its thought-leadership, research and advocacy the need for systems change in the public sector workforce system is now widely acknowledged across many…
TunheimNovember 30, 2020
There’s a lot in transition right now: fall to winter, hybrid restrictions to remote everything (again), a Trump administration to a Biden administration, 2020 into 2021. Just to name a few.And transitions can be very stressful, as we process things…
Kathy TunheimNovember 24, 2020
With flavors that scream “Minnesota!”, client Brother Justus Whiskey Company (BJWC) is officially kicking off curbside pickup prior to opening its brand-new cocktail room next month (COVID-19 shutdown dependent). While plans for the local whiskey distillery changed last week—the cocktail…
TunheimNovember 23, 2020
In my second installment of The Ways the 2020 Presidential Campaigns Evolved Digital Marketing we’ll talk about how video content, emails and texting dominated during this year’s presidential campaigning. If you missed out on part one of the series, click…
TunheimNovember 18, 2020
I wrote in a recent blog post about the creative minds behind ‘Keep Calm & Carry On’ – and the power of that public relations effort has stayed with me for inspiration as we head into this next challenging phase…
Kathy TunheimNovember 17, 2020
Marketers, agencies and brands have had to rewrite the content playbook in 2020. On November 12, Tunheim Director of Digital and Social Marketing Josh Carter chatted with digital marketing pros Brad Spychalski, Matt Cleary, Kim Anderson and Ashley Adkison on…
TunheimNovember 16, 2020
A series of coincidences led me — a bright-eyed early 20-something theater major — to work on the Obama 2012 re-election campaign at its Chicago headquarters. My job largely revolved around the creation of website landing pages featured in campaign…
TunheimNovember 13, 2020