As you gather your team together to brainstorm and hash out the details of your 2022 plan, here are some things for you to consider as you evaluate digital marketing’s role.
“I do not believe in miracles, but I cannot explain this,” said the doctor. My 89-year old mother – vaccinated and careful – had been exposed to COVID and because of a pre-existing condition, it hit her hard. Family had…
Ok, fair warning that this post is coming from a place of exhaustion and even foreboding. I just got a vaccine booster shot and don’t feel great; my elderly mother who almost never leaves her house just tested positive for…
I was intrigued with a headline in the New York Times Sunday edition last weekend: “Snap out of it, America” was the cover of a special opinion section. The premise of the section was that as a nation we’ve lost…
I have the good fortune to live in a place with usually glorious fall seasons – this year included. We’re mostly famous for our winters, even though they are not as long or as cold as our reputation would have…
November 2nd, 2021 was an important day in the United States of America. People across the country headed to polling stations to cast their ballots for school board elections, levy proposals, as well as choices for mayors, city councils and…
Organizations used to spend weeks, even months, developing multi-year plans that went deep on details about strategies, resource requirements, talent recruitment and more. Annual budgets were drawn from those strategic plans, setting out the milestones and measures that would be…
Full disclosure: I have had ‘a job’ without a break for over 47 years - since I turned 18 years old. Not the same job, of course: I’ve moved from private to public sector and back again. Always in an…