Proactively telling your organization’s stories to news media can be one of the most impactful tools for framing your brand. The practice of media relations – if done well - enables a company to build a reputation based on the…
We asked Allison Sharkey, executive director of Minneapolis’ Lake Street Council, how her organization has responded in the aftermath of civil unrest following the murder of George Floyd. Over two evenings, an estimated 250 Lake Street corridor businesses were damaged…
This month marks the 30th anniversary of our company. Lots of lessons along the journey: some fun experiences, many of them difficult, a few really heartbreaking. As the challenges of the pandemic are teaching us, we can and will continue to adapt. At…
Tunheim recognizes that we all have a role to play in dismantling the systems that contribute to racism and oppression in our communities. In solidarity with our Black neighbors, it is within this spirit that Tunheim is proud to officially…
Housing equity and the homeownership gap between white households and households of color is a huge issue in Minnesota; and economic downturn caused by COVID-19 has potential to exacerbate this issue. Tunheim is proud to partner with the Minnesota Homeownership…
Words matter – I have built much of my career and my reputation on the truth of that fact. What we say and how we say it conveys so much, including what is in our heads and what is in…
With a major shift in how companies and brands are telling their stories in marketing, many are struggling with how to produce content that is relevant, appropriate and frankly, logistically safe and quick to produce. While some brands have paused…
Each of us is grappling with the rolling, roiling challenges of this unprecedented time – and mostly without the framework of rules issued by clear authority (‘what are we supposed to DO?’). As a result, each of us can be…
The answer is – it shouldn’t, but it will. Inevitably, leadership will be defined in new ways given the shift in how employees, supervisors, peers—and teams as a whole—interact. But if there is anything that the last few months have…