Tunheim Blog - Insights From Team Tunheim

Reputational Risk Management: Think ESG

ESG factors have become a well-discussed topic in board rooms and investment committee meetings. The acronym, of course, refers to the emerging significance of monitoring the environmental, social and governance practices of organizations. Investment advisors have been perfecting their metrics…

Kathy TunheimMay 4, 2021

Digital + Content

Strengthening Your Email Marketing Strategy

Having a strong email marketing strategy helps you to reach your audiences in a personalized way. With inboxes constantly being filled, how can you ensure your emails are being opened and read? Here are a few tips to keep in…

Katie NorbyMay 3, 2021

Public Relations

Advice from our Experts for Returning to In-Person Events

With COVID regulations loosening up and vaccine numbers climbing, many of us see a return to normalcy in the near future including attending events. We already know people plan to attend gatherings in their personal lives—2021 is one of the…

TunheimApril 29, 2021

Corporate Communications

Communicate Your Organization’s Environmental Impact

As communications consultants to organizations large and small, we know that there continues to be trepidation for some about how best (and whether) to raise awareness of their organization’s commitments and actions related to environmental impact. Let us review the…

Liz SheetsApril 26, 2021

Corporate Communications

Situational Awareness

“Situational awareness” is not a term that I remember using earlier in my career; I’ve always associated it with physical safety, as in worrying about walking alone to my car in a dark parking lot. But in the past year,…

Kathy TunheimApril 20, 2021

Public Affairs

Accepting a Tough Leadership Role

“Minneapolis is not alone.” That was the text message I received yesterday from a dear friend who lives in New York. While I very much appreciated her outreach, I think those of us who lead organizations and communities in this…

Kathy TunheimApril 13, 2021

Public Relations

Public Relations Tactics 101: Tools You Need to Succeed – Part 2

This is the second part of our two-part series on PR and media relations tactics. Click here for part one and make sure you are following us on Facebook, LinkedIn, Twitter and Instagram so you don’t miss any updates.In part one, we discussed some of…

Sandi ScottApril 8, 2021

Digital + Content

How To Go Beyond Integrated Digital Marketing

Digital communications have never existed in a silo but the practice of digital marketing has often been treated as one.

David EricksonApril 6, 2021

Corporate Reputation Management

Politics and Corporate Reputation Management

Businesses have long had the challenge of looking to influence governmental oversight that creates the guardrails for markets, without crossing ethical lines or raising public criticism. The hyper-partisanship of our present landscape—and the speed and power of digital media—are creating…

Kathy TunheimApril 6, 2021

A Proven Framework for Brands That Need Breakthrough Ideas Now

When the Most Digital Generation Goes Analog, Brands Need Research

One Brand, Two Stories? How to Identify if You Have an Internal-External Messaging Gap