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RESEARCH + MEASUREMENT
Research is the foundation for developing a targeted, persuasive campaign and setting benchmarks for achieving measurable results. The best research tells you what you need to hear, not what you want to hear.
Tunheim is a leader in developing and using qualitative and quantitative research to help its clients navigate uncertainty in the marketplace. We conduct analysis so our clients understand the current environment in which they operate, including identifying unique opportunities, stances and positioning for organizations. We give our clients the data needed to promote, enhance and protect their reputations.
The other side of research is measurement. We use research to develop plans based on actual data, set the baseline and identify the metrics to best illustrate results.
Whether it is reinforcing a message strategy or persuading key audiences to take action in a new campaign, Tunheim will help clients leverage insightful data and measurement to achieve greater outcomes for every project.
Our research + measurement services include:
- Focus groups + listening sessions
- Live call + online surveys
- Telephone town halls
- Audience profiling + tracking
- Ongoing media performance tracking
- Digital + social media monitoring and analytics
- Media, digital + social media audits