Brand Positioning

Brand Positioning will Boost Your Bottom Line

At Tunheim, we believe organizations must take responsibility for being understood — and smart brands know it’s not what they say about themselves that matters.

It’s what stakeholders say about a brand that matters most.

Brands are more than the name of an organization. Brands emote. Brands shape if an organization is credible in the eyes of a stakeholder. Brands are the place where perception determines reality.

We think solid brand positioning is the fundamental starting point for any organization undergoing change or looking to capitalize on a new opportunity.

We partner with organizational leaders to help them take responsibility for ensuring their brand is understood and to earn the reputation they deserve. We then define the brand’s unique value proposition and brand platform to create an overarching idea or perception in the minds of key audiences.

Work with Tunheim to elevate your branding and positioning. Contact us today.

Services

  • Brand Evaluation
  • Brand Platform Development
  • Positioning Development and/or Refresh
  • Identity/Logo Development
  • Brand Standards
  • Strategy and Messaging
  • Implementation Planning and Execution

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