Posts Tagged ‘Pandemic’
Communicating in the Age of Disinformation
Public Affairs Digital Communications Digital data coming out of the current pandemic is showing that (unsurprisingly) consumers are engaging online more than ever before. This doesn’t only create increased opportunity for companies and organizations in the digital space, it means they must be engaging digitally in order to reach their audiences. While it’s time to…
Read MoreMinnesota Hospital Association Navigates the COVID-19 Pandemic
Tunheim sat down with our longtime friend and former client, Minnesota Hospital Association’s Vice President of Communications and Public Relations, Wendy Burt, to discuss how they have been handling the current health pandemic and their approach to COVID-19 and The Media. Media inquiries started taking off at the beginning of March. By March 16, when…
Read MoreWhy Brands Should Be Using Content Creators, Influencers and Celebrities During the Pandemic
With a major shift in how companies and brands are telling their stories in marketing, many are struggling with how to produce content that is relevant, appropriate and frankly, logistically safe and quick to produce. While some brands have paused creative and used old campaign work while they “wait it out,” we’ve seen some brands…
Read MoreLife Lessons, Applied
Each of us is grappling with the rolling, roiling challenges of this unprecedented time – and mostly without the framework of rules issued by clear authority (‘what are we supposed to DO?’). As a result, each of us can be forgiven for momentary lapses in composure, perhaps lashing out at other consumers in a store…
Read MoreWill Leadership Change in the “Now Normal?”
The answer is – it shouldn’t, but it will. Inevitably, leadership will be defined in new ways given the shift in how employees, supervisors, peers—and teams as a whole—interact. But if there is anything that the last few months have taught us, it’s that leadership is something that needs to be elevated as we move…
Read MoreMental Health Awareness Month
Mental health is extremely important, but rarely discussed. According to the National Alliance on Mental Illness (NAMI), one in five individuals will experience some type of mental illness each year. Think about your family, friends, co-workers and acquaintances. Now picture 20% of those people will experience some type of mental illness this year. When left…
Read More#TunheimTips: Building Your Social Media Pages
There are more and more people following brands to stay on the cutting edge for their business or simply because they love their inspirational or valuable content. Social media is a great way to have your brand stand out amongst other businesses and reach new clients, customers and community members. Building your social media pages…
Read MoreChanged Priorities List
I’m an obsessive list maker: my computer screens show daily ‘to do’ lists; I have a running note on the kitchen counter for groceries and shopping; my computer holds a ‘priorities’ list for business development and other investments in my company. And I like to think that before COVID-19 I was pretty thoughtful in how…
Read MoreThe Do’s and Don’ts of Crisis Communications
With the COVID-19 pandemic gripping the world, it has become evident to many organizations that they were caught woefully unprepared to deal with the level of upheaval that the current pandemic left them in – not just from a business standpoint, but from a communications standpoint too. And though the COVID-19 pandemic is of a…
Read MoreAmerican Imagination, At Scale
There was a very sharply-worded column in the New York Times over the weekend about the pity with which our great country is increasingly being viewed around the world. I don’t take issue with much of what the author said but find myself wanting to pivot toward finding a path forward, rather than brooding on…
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