Navigating Newsrooms During COVID-19

Watch our recorded virtual panel with news leaders that took place on Thursday, March 26, 2020. Guests for this conversation included: • CBS News Correspondent, Jamie Yuccas • WCCO This Morning Co-Anchor, Jason DeRusha • Twin Cities Business Magazine Editor In Chief, Allison Kaplan Learn how newsrooms have changed the way they are working, the…

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It’s About Confidence, People

My friend James Carville uttered the phrase ‘it’s the economy, stupid’ back in 1991 or ’92, a galvanizing and clarifying pronouncement for the ultimately successful effort of Governor Bill Clinton to ascend to the White House. As the tsunami of news, information and ‘guidance’ on the coronavirus swamps our screens, I’m being transported back to…

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Crisis Communication for COVID-19

Communications professionals all over the world are currently scrambling to prepare statements their organization may need to make regarding COVID-19, the disease caused by the novel coronavirus. Because our team has answered so many calls on the topic of how organizations should approach this challenge, we’ve put together insights that may give a jump start…

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May We Live in Interesting Times

We all know the Chinese proverb: May we live in interesting times. OK – done. ‘Interesting’ may be a more positive descriptor of these current times than most would use, but let’s give ourselves time to reflect on the idea. Lord knows, most of us have some time right now (unless you are working in…

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THIS IS NOT A WARNING; REPEAT, THIS IS NOT A WARNING

Enough with warnings and dire predictions. It’s time to look beyond this coronavirus moment and remember the big picture. Remember The Great Recession? We learned a lot from that difficult and scary period. Today we want to share some key learnings designed to help inform your business and marketing planning.[/vc_column_text][vc_column_text]First, let’s acknowledge that big U.S.…

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Four Words in Your COVID-19 News Release Are Annoying Reporters

There is a growing sense among some reporters and editors that a game of one-upsmanship is occurring among companies and organizations regarding the tidal wave of announcements regarding COVID-19. To reporters and editors, it feels like every company is rushing to be included in reports about remote offices whether its news or not (spoiler alert:…

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Communicating About Coronavirus

Communications professionals all over the world are currently scrambling to prepare statements their organization may need to make regarding COVID-19, the disease caused by the coronavirus. Because our team has answered so many calls on the topic of how organizations should approach this challenge, we’ve put together these quick tips that may give a jump…

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