Brand Positioning
Should You Pay the Buck$ for a .Sucks Domain?
Written by Pat Lilja, senior consultant Hundreds of new Top-Level Domains (TLD’s) are joining the likes of .com, .org, and .net, including .sucks. Some businesses now are wondering, with the availability of this TLD for purchase among the Internet trolls effective June 19, should I invest in a new domain to protect my brand, reputation…
Read MoreInsights, Surprises, Plaudits and Slams from #SXSW2015: Ramblings from our Creative Destruction Officer
Written by Patrick Milan, Creative Destruction Officer; follow him at @pmilan Editor’s note: Patrick Milan, our creative destruction officer at Tunheim, is attending the SXSW conference in Austin, Texas, along with many of our global business partners within the IPREX network of strategic communication consultancies. This blog will be updated frequently with Pat’s interactions, reactions,…
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