Tunheim developed a comprehensive communications implementation plan to support the rollout of a new partnership focused on workforce development.
Siemens Foundation recently designed its workforce development program to address the gaps in the United States’ workforce initiatives for STEM middle-skilled professions. It is Siemens Foundation’s hope that program implementation increases the overall discussion on workforce development programs directed at STEM middle-skill and provides opportunities to position itself as a thought leader in the space.
Siemens Foundation tasked Tunheim with developing a communications tactical implementation strategy to communicate their workforce development plan along with the challenges working within a partnership, how to communicate complex problems and how to navigate multi-channel communications.
Tunheim devised the following plan to assist the foundation in gathering feedback:
Executing the strategy laid out above, Tunheim delivered:
Key program dates timeline that serves as a roadmap for Siemens Foundation and its communication partners to manage and coordinate partner activities.