Archive for the ‘Strategic Communications’ Category

Perspective

Brexit & Med Devices: Six Critical Business Scenarios

Crisis Communications & Issues Management, Health Care Marketing, Rethinking, Strategic Communications

The Impact of Brexit Includes Clinical Trials, R&D, Taxes and Litigation. Medical device makers must consider multiple scenarios and alternative strategies as Brexit threatens to impact nearly every critical business factor. Tunheim’s team of global business consultants in Minneapolis and Brussels share insights, strategies and six specific scenarios every leader in the med device industry […]

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Perspective

Boost Your Corporate Reputation to Build a Better Brand: Here’s How

Brand Positioning Evaluation & Consultation, Crisis Communications & Issues Management, Strategic Communications

  Whether you operate a large corporation or a single-location store, there’s nothing more important to your organization’s success than managing your business reputation. The quicker you enact a plan to actively develop an appropriate brand image and do the work to protect it, the better off your company will be in the long run.  […]

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Perspective

Are you an effective communicator? How authentic communication can increase your ROI

Brand Positioning Evaluation & Consultation, Strategic Communications, Tunheim News

Just seven percent of what you communicate to others is interpreted through the words you speak*. The remaining 93 percent is communicated through non-verbal factors. So, that being the case, please, join me in a moment of personal panic, and ask yourself “What have I been ‘saying’ all of these years?”  To get to the […]

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Perspective

Are You Planning 2016 through the Rearview Mirror?

Strategic Communications

Written by Lou Ann Olson, senior consultant Take one look at the emails in my inbox, and you’ll know that Tunheim clients are deep into planning for 2016 communications outreach. Most of the notes start with “Looking ahead to 2016…” and then go on to include references to “big ideas” and “expanding communications channels” — all […]

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Perspective

Black Lives Matter: How the Movement Translates to the Boardroom

Crisis Communications & Issues Management, Management Consulting, Strategic Communications

By Stan Alleyne, senior consultant I bet many folks sighed in relief when the Twin Cities Marathon concluded Sunday without any significant disruption. It was a far cry from the feelings earlier in the week when the St. Paul chapter of Black Lives Matter communicated its intentions to disrupt the marathon in protest of the […]

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